APIs are powerful but, for many teams, very new. A strategy for APIs is complex, because it needs to cover many areas. Definition and execution of an API strategy involves many roles and teams, and not just tech anymore. Many teams don't know how to articulate the benefits of APIs to craft an API strategy. In this session, we'll give a general intro to "the API economy,"00a0and winning API strategies in that economy. We'll introduce several models, tools, practical checklists, and discuss concrete API program do's and don'ts. Topics that we'll cover include business drivers for APIs and API management, API strategy models and methodology, case study examples from actual teams, best practices of successful API teams, and practical checklists. The session will be a mix of presentations, discussions, and hands-on activities.